Bud Johns invented the sport of Ride & Tie, staging the first ever Levis Ride & Tie on June 6, 1971 near St. Helena, California. At the time, he was working for Levi Strauss & Company as public relations director. Levi’s was seeking a rugged sport to promote its similarly reputed line of outdoor clothing. As a writer, reader, and student of history, Bud had read of historic accounts where, out of necessity, two people had covered vast distances using one horse between them. One would proceed on horseback while the other ventured forth on foot. At some distance out, the rider would tie the horse to a tree and proceed on foot, thus providing his partner with a rested mount when he reached the horse. In this manner, people could cover more ground faster than if they had both walked, or if one rode and one walked. “What a concept for a race!” thought Bud, and the sport of Ride & Tie was born. Bud organized the first Levi’s Ride & Tie in 1971 at St. Helena, California. You can read, in Bud’s own words, his account of the sport’s conception and first 15 years of its history in his engaging book What Is This Madness?. You can also purchase online from Amazon and other online booksellers, a history of Ride & Tie Championships thru the first 40 years of the sport, “40 Years of Madness: A History of Ride & Tie Championships” by Annette Parsons to learn more about early races and competitors.